A growth partnership with Rick Barrera

The opportunity that doubles you is already inside your business.

I take on one or two companies at a time. We work together for years, not weeks. I sit beside you and your team, we find what you've been missing, and we build the growth that compounds. It's slow, and then the numbers aren't.

See if we're a fit → Currently one seat open for 2026
Husqvarna
$29M→$500M
A 10-year partnership. Roughly 17× revenue.
ACO Med
$50M→$95M
In 5 years, nearly 2×, in a highly-regulated, flat-growth industry.
How the work works

Not a project. A thinking partnership that compounds.

Consultants deliver a deck and leave. I do the opposite. I stay, I think alongside you, and the value builds year over year as we act on what we find.

1

We get in the trenches together

I embed with you and your leadership team, not as an outside expert with answers, but as a thinking partner who learns your business as well as you know it. The first opportunities usually surface here, in plain sight.

2

We find what you've stopped seeing

Every business is sitting on growth you can't see, because you've become a deep subject-matter expert, which means you're just too close to it. That's not a bad thing. It's an opportunity to leverage your genius. We just zoom out to see a different picture. Finding those openings, in your model, your customers, your positioning, is the thing I've done for thirty years. This is where the arc begins to bend.

3

We help you build the team to go get it

An opportunity that can't be executed is worthless. So we help you build the vision, communication, people, and systems to capture it, and we work alongside you until the vision is realized.

4

We compound it, over years

This is the part most advisors never see, because they're already gone. The Husqvarna arc took a decade. The early years look modest; the later ones don't. Patience is the strategy.

Before we talk, a gut-check

Are you truly committed to significant growth?

Answer these six questions to gauge your level of commitment. Most leaders say they want growth. Far fewer are willing to pay its price, the cash, the time, the disruption. It is completely fine not to want accelerated growth. You only need to be truthful with yourself. Nobody sees your answers.

QUESTION 01

You can generate any level of revenue you choose, whenever you choose to generate it. If you know where to look, and you build the team to go get it.
The premise of the whole practice

If one seat is open, the first step is a conversation.

Tell me about your business and where you think the growth is hiding. If it's a fit, we'll both know quickly. And if it isn't, I'll tell you that too.

Start a conversation →